Research Methods in Management A concise introduction to research in management and business consultancy
Buku ini diterbitkan tahun 2005 oleh Humana Press Inc. Totowa, New Jersey merupakan buku edisi Pertama.
Judul: Research Methods in Management A concise introduction to research in management and business consultancy
Oleh: Geoff Lancaster
Penerbit: Elsevier Butterworth-Heinemann
Tahun: 2005
Jumlah Halaman: 271 hal.
Author:
Profesor Geoff Lancaster MSc, PhD, FCIM, FLCC
Ketua, Durham Associates Group, Castle Eden, Co Durham, dengan kantor di London dan Hull, Inggris; Bahrain; Jeddah dan Dhahran, KSA; Dubai, UAE; Kish, Iran; Muscat, Oman; Doha, Qatar; Lusaka, Zambia dan Johannesburg, Afrika Selatan. Perusahaan ini didirikan pada tahun 1990 untuk terlibat dalam konsultasi bisnis dan pendidikan. Sebuah divisi internasional didirikan pada tahun 1994, dan
perusahaan menerima penghargaan Queen untuk Mengekspor pada tahun 1999.
Lingkup Pembahasan:
Buku ini direncanakan dan ditulis untuk mengisi kesenjangan yang berbeda di antara literatur tentang penelitian manajemen. Buku ini muncul sebagai hasil dari pengalaman panjang tutoring siswa sarjana dan pascasarjana menyelesaikan proyek-proyek dan disertasi untuk studi mereka dalam manajemen.
Dalam memahami bagaimana untuk mendapatkan yang terbaik dari buku ini akan sangat membantu untuk melacak latar belakang untuk pengembangan buku dan, khususnya, untuk menyoroti dan menjelaskan tema utama dalam buku ini dan bagaimana berfungsi untuk membedakan teks ini dari orang lain dalam bidang penelitian manajemen dan konsultasi.
Tujuan dari buku ini adalah untuk membantu Anda menjadi kompeten dalam proses manajemen dan konsultasi kegiatan penelitian. Teks dalam buku ini meliputi keterampilan dan prosedur konsultasi penelitian, mencakup langkah-langkah dalam proses konsultasi mulai melalui dari memulai,
perencanaan dan konsultasi merancang proyek-proyek penelitian melalui metode dan keterampilan pengumpulan data dan analisis. Proses utama dari pelaksanaan dan menindak lanjuti hasil penelitian.
Buku ini juga bertujuan untuk membantu mengembangkan kompetensi manajemen dan keahlian melalui menjadi bagian aktif dari dunia organisasi, sehingga memperoleh keterampilan yang dibutuhkan untuk pengembangan pribadi dan profesional dalam kehidupan sebagai seorang manajer.
Daftar Isi:
About the Author ix
Acknowledgements xi
1 Introduction 1
1.1 Background and major themes 1
1.2 Using this book 3
1.3 Chapter structure/studying each chapter 5
1.4 The research/consultancy project 6
1.5 Concluding comments 8
2 Managing Your Development as a Manager 9
Learning outcomes 9
2.1 The importance of continued professional development for the manager 10
2.2 Approaches to professional development: self-development 11
2.3 Action learning: process and principles 13
2.4 Working with and learning from others 14
2.5 Planning a self-development programme 14
2.6 Concluding comments 18
2.7 References 19
2.8 Glossary 19
3 Introduction to Research in Management 20
Learning outcomes 20
3.1 The theoretical antecedents to management research: epistemological versus ontological
orientations 21
3.2 Deductive versus inductive research 22
3.3 Nomothetic versus ideographic research 27
3.4 Problems and issues in management consultancy-type research 30
3.5 Concluding Comments 33
3.6 References 34
3.7 Glossary 34
4 Management Consultancy and Research 36
Learning outcomes 36
4.1 The consultant and consultancy: development and meaning 37
4.2 Why organizations use consultants: advantages and contributions 38
4.3 Disadvantages and limitations of management consultants 40
4.4 Management consultancy – types, roles and activities 42
4.5 Non-directive versus directive consultancy models 43
4.6 Other Styles of consulting 44
4.7 Internal versus external consultants 47
4.8 Developments in management consultancy approaches and techniques 47
4.9 Professional and ethical issues in management consultancy and research 48
4.10 Concluding comments 49
4.11 References 50
4.12 Glossary 50
5 The Consultancy Research Process 51
Learning outcomes 51
5.1 Management consultancy and research: an overview 52
5.2 Initiating the consultancy/research process: meeting/identifying the client 53
5.3 The consultancy research project/topic 56
5.4 Planning and agreeing the consultancy/research brief 59
5.5 Designing and agreeing to the research plan 60
5.6 Completing the consultancy cycle 61
5.7 Concluding comments 62
5.8 References 62
5.9 Glossary 63
6 An Overview of Data Collection: Approaches, Methods and Techniques 64
Learning outcomes 64
6.1 Data, information and decisions 65
6.2 Types of data 65
6.3 Methods of data collection 68
6.4 Issues in data collection 69
6.5 Choosing between data collection methods 74
6.6 Concluding comments 77
6.7 References 77
6.8 Glossary 78
7 Data Collection: Secondary Data 79
Learning outcomes 79
7.1 Secondary data: meaning and scope 80
7.2 Planning secondary data collection 82
7.3 Internal secondary data 85
7.4 External secondary data 87
7.5 Criteria for evaluating secondary data 92
7.6 Concluding comments 94
7.7 References 94
7.8 Glossary 95
8 Data Collection: Observational Research 97
Learning outcomes 97
8.1 The nature and purpose of observational research 98
8.2 Observation approaches and techniques 99
8.3 Planning and implementing observational research 105
8.4. Other issues in observational research 108
8.5 Concluding comments 110
8.6 References 111
8.7 Glossary 112
9 Data Collection: Experimental, Quasi-experimental and Action Research 113
Learning outcomes 113
9.1 The nature and purpose of experimentation: classical experimentation 114
9.2 Structuring experimental research design: key steps 118
9.3 Quasi-experimentation 121
9.4 Action research 123
9.5 Concluding comments 127
9.6 References 127
9.7 Glossary 128
10 Data Collection: Asking Questions 129
Learning outcomes 129
10.1 Questioning as a means of data collection 130
10.2 Interviews 133
10.3 Questionnaires, surveys and samples 137
10.4 Surveys 146
10.5 Concluding comments 151
10.6 References 152
10.6 Glossary 152
11 Analysing Data 154
Learning outcomes 154
11.1 Analysis: nature and roles 155
11.2 The purpose of analysis 157
11.3 Quantitative versus qualitative data analysis 159
11.4 Semiotics 166
11.5 Steps in analysing qualitative data 170
11.6 Issues in and approaches to analysing qualitative data 172
11.7 Concluding comments 173
11.8 References 173
11.9 Glossary 174
12 Actioning Research 176
Learning outcomes 176
12.1 Interpreting and diagnosing research findings,making recommendations and taking
decisions 177
12.2 Designing the implementation and action plans 179
12.3 Implementation and follow up 180
12.4 Control and evaluation: disengagement 182
12.5 Concluding comments 184
12.6 References 185
12.7 Glossary 185
Appendix I: Activity Solutions 186
Appendix II: Bibliography 194
Appendix III: Internet Gateways, Research and Databases, Search Engines and Directories for
Social Science Researchers 201
Appendix IV: Amalgamated Glossary 203
Appendix V: Referencing and Advice on Presentation 209
Index 255
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